Beautiful Paint Jobs Don’t Begin with Paint

Monarch Field Notes

One of my favorite days on an exterior project is the day the body color finally goes on.

Not because it’s the beginning.

Because it means we’ve earned it.

This Lower Rattlesnake home has lived through multiple additions over the years, each bringing different siding materials, different repairs, and different stories. Some areas had been painted previously without the preparation needed for a long-lasting finish. The result was peeling paint, weathered siding, and a surface that deserved more than simply another coat of paint.

Before we ever opened a gallon of Sherwin-Williams Emerald Rain Refresh, we spent days sanding failing coatings, rebuilding damaged siding with a high-build primer, and carefully preparing every surface.

The foundation was primed with Sherwin-Williams Loxon Masonry Primer before receiving its finish coat. The trim and soffits were finished in Urbane Bronze, and today we finally began spraying the body in Clary Sage.

Most people notice the color.

What they don’t always see is the preparation that makes that color last.

That’s the part of the job we care about most.

Preparation is invisible when the project is complete, but it’s one of the biggest factors in whether a paint job still looks beautiful years from now.

At Monarch, we believe every finish should be built on a foundation that’s worthy of it.

That’s what Finish with Intention means to us.